OwnBrand Fitness
Your app Try it free
OwnBrand Fitness

For coaches and fitness creators

Your method.
Your brand.
Your own app.

Your own app on the App Store, under your own name. Not a page inside a shared coaching app. Your members search for you, download your app, and never type a code to find you.

Tap the tabs to look around.

Illustrative preview · not a live app

Try it free Your colour

a month once your app is live, plus setup. Pricing

What your members get.

Members choose

Your method

Your plans, in one library

Your signature program at the top, then every plan you’ve written, grouped and filtered by level.

Workout Plans screen: the coach’s method at the top, search, level filters, then plan cards grouped by category.
Home screen in light mode: the member’s current plan and the Start Next Workout button.

Home

Today at a glance

Their plan, their week and their food.

Logging a set in light mode: working sets with a suggested target.

Train

Guided sessions

Set logging, last session’s numbers and a rest timer.

Nutrition in light mode: calories remaining and macros.

Eat

Food in seconds

Typed logging for everyone. AI photo estimates and barcode scanning for Premium members.

Progress in light mode: level, XP and achievements.

Progress

Progress they can see

Strength trends, achievements, weigh-ins, photos, plus AI insight reports for Premium members.

The real app, with example content. AI features are for your Premium members, within a monthly allowance that’s included.

Your income

Your members pay you.

Members subscribe inside your app, and the subscription income is yours.

Free members

  • Your free plans
  • Workout logging
  • Manual calorie and macro logging
  • Streaks and cardio logging
  • The last 30 days of history
  • Backup and restore

Premium members

Everything free members get, plus:

  • Every plan
  • Building their own plans
  • AI meal estimates
  • AI workout logging
  • AI insight reports
  • Barcode scanning
  • Full analytics
  • Weekly training planner
  • Unlimited history
Free and Premium
You choose which of your plans are free and which are for paying members.
Paid through Apple
Membership is set up on your own Apple account. Apple takes its commission and taxes, then pays the rest to you.
The upgrade screen members see: what Premium unlocks, monthly and annual prices, and a Go Premium button.
The upgrade screen · example prices

How it works.

  1. Build a free preview

    Your app’s name, colour, logo and one workout, on a phone in a minute. No account needed.

  2. Pay the setup fee

    One payment, then I email you to agree the details. No call needed.

  3. I build it with you

    You review it and we launch it under your Apple account. The monthly fee starts once your app is live on the App Store.

Try it free

Pricing · one plan

a month,
plus a one-off setup.

  1. Today

    Setup, paid once

    Nothing more is due to me until your app is live.

  2. Once your app is live

    a month

    Live means on the App Store, whenever you choose to tell your audience.

    Up to paying subscribers included, then each a month. Free members cost nothing.

Every feature is included, with a monthly AI allowance for Premium members. Cancel any time.

Start my app Try it free first

No tax added at checkout. Apple’s yearly developer fee is paid to Apple.

Before you start

Want a closer look?

I built this app and use it every day, and I build and launch yours myself. Ask for whatever helps you decide.

The real app · example content
More informationAsk about the app, pricing or how setup works. A walkthroughA short call where I take you through the app and answer your questions. Something elseAnything else you’d like to ask or tell me.

Or email [email protected].

Questions.

Not answered here? Ask below.

Is this a shared app?

No. Each coach gets a separate app with its own App Store listing, icon and name, built from my platform under your Apple account. Your members download your app, not a shared one they unlock with a code.

Whose app is it?

Yours. It’s published under your own Apple developer account, with your name, icon and listing. The platform underneath stays with me, so I can keep it updated for you.

What do I need to start?

Your program and an Apple Developer account, which you pay for yearly to Apple. You don’t need the account before you pay. I help you set it up afterwards.

Do I need a call?

No call needed. You can pay and start without one. If you’d like a short call, ask and I’ll offer one.

How long does it take?

I estimate about four weeks after we agree the program and I have the content and Apple setup I need. Apple then reviews it in its own time, and I keep you posted.

Is there an Android version?

Not yet. The app is for iPhone only at the moment.

What if I stop?

Cancel any time. The service runs to the end of the month you’ve paid for. Your Apple account, listing, brand and content stay yours. Training and logging stay available to members who have the app installed. My terms explain the wind-down for support, updates and AI.

Ask me a question.

I reply personally within two business days. Sending a question doesn’t order anything.

What would you like?
Your app Try it free